AEGON appoint Line as lead digital agency
Line has been retained by AEGON following roster review
AEGON, the financial services giant, re-appointed Line as their preferred digital agency following a statutory roster review by the company in December. Line has worked with the pensions, investment and protection insurer for well over three years, and last year redesigned the AEGON Scottish Equitable consumer website.
A full set of initiatives has already been planned for the 2008, including the redesign and build of the AEGON UK website as one of the first projects.
Managing Director, Ross Laurie commented: "Line are delighted to be continuing to work with AEGON, and our appointment as their lead digital agency demonstrates their satisfaction at the work we have done for them, and their belief in the ideas we presented as our digital vision for AEGON during the pitch process. We worked hard to retain the account during the review, and the news just before Christmas that we had been successful helped the team's Festive cheer and made them look forward to the new year ahead."