Craig & Rose e-commerce figures paint a pretty picture
The Craig & Rose e-commerce site is now into its 3rd month and has seen a 40% growth in sales every month since launch. Web traffic and e-commerce conversion statistics from Google Analytics show that the search engine optimisation done by Line during the construction of the site is proving successful in driving more and more people to the site. The statistics also reveal that once in the site's checkout process 78% of users complete their purchase.
The paint manufacturer will launch its first ever above-the-line marketing campaign in the next 2 weeks which will encourage people to visit the site to buy paint or register for updates and features.
Line are continuing to work with Craig & Rose, producing successful email campaigns offering registered users discount codes for use on the website.